Your Awkward Video Beats AI Every Time
[Disclaimer: This pilot was filmed in mid-2025. Some information may now be outdated]
Your polished AI avatar may look perfect, but perfection can lower the value people place on your message.
Glenn Purdy and James Cook get honest about why real human video matters more as AI content grows, how customer questions should shape your website, and what businesses can do now to become easier for AI to find and recommend.
Links:
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Chapters:
00:00 - Real people make meaningul mistakes
01:25 - How AI is changing website behaviour
04:19 - Make your website easy for AI
06:33 - Why transcripts matter
07:56 - Why business owners need video
08:44 - The problem with AI avatars
11:20 - Authenticity as a trust signal
18:51 - Three actions to take now
26:46 - The AI visibility audit
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Summary:
Glenn Purdy and James Cook explain why authentic human video is becoming a stronger trust signal as AI-generated content floods the web. They show how businesses can combine real video, transcripts, useful answers, and clear website content to help customers connect and help AI systems understand when to recommend them.
Tags:
#AIMarketing #VideoMarketing #AISEO #AuthenticMarketing #BusinessStrategy
Presented by Exposure Marketing.
